Don’t Overlook Free Advertising
Tuesday, November 3rd, 2009Although they are largely wrong, many webmasters would probably say that free advertising is dead and gone. Though it’s most likely the case that paid advertising works more effectively, free advertising is by no means dead.
There are many forms of free advertising, such as forum signatures, viral ebooks, and article marketing, which is indeed proof that free advertising is not dead. For the purpose of this article however, we will just focus on posting ads at forums and classifieds sites which is very simple to do.
When it comes to placing free ads, it’s largely just a numbers game. Naturally, the more ads you have out there in circulation, the better your results are going to be. And there’s no shortage of places to post your ads. The good thing about most free advertising sites, is that they let you place your ads over and over. At many of the free advertising forums you can move your ads to the top of the list with just a quick reply, making things much quicker and easier for you.
It’s easy to find sites to post your free ads. You can use Google or basically any search engine to do searches for terms such as post free ads, free classifieds, free advertising forum, and so on.
The key to success with free advertising is to do consistently. You can’t just post a few ads and give up. If you track your results, you’ll quickly learn which sites and what times are the most effective for placing ads. Knowing the best places to post your ads makes things a lot easier and saves time as well.
Ultimately, what it is you are offering will largely determine how successful your free advertising campaigns will be. Advertising something that has wide appeal and is also free, will likely yield the best results. A lot of the traffic at most free advertising sites is comprised of other advertisers, who are there to post their own ads, so having an offer that appeals to them is a good idea. If you are offering something related to advertising, particularly free advertising, your ad will very likely be successful.
While posting free ads may not be the most effective traffic generator, it can certainly be effective enough to start pulling in some good targeted traffic, especially if you make the effort to do it on a consistent basis. Using this method with several other forums of free promotion, like social bookmarking, forum signatures, article submissions, offline advertising, etc., it is thus surely possible to get your brand new or unnoticed site off and running in just a few short months.